NERF x Reebok Retro Basketball Collection is for Hoop Dreamers Everywhere, Available June 25
(BOSTON) June 3, 2021 – Today, joining forces for a second time in 2021, Hasbro and Reebok have come together to present NERF x Reebok, a nostalgic basketball collaboration rooted in hoop dreams. The four-model retro sneaker pack features colorful iterations of Reebok’s Pump Omni Zone II, Kamikaze II and Kamikaze II Low, with limited quantities available June 24 exclusively for Reebok UNLOCKED members and on Hasbro Pulse US, before receiving a wider global release on June 25.
NERF and Reebok share a long history of stirring imaginations for hoop dreamers the world over. Thanks to NERF Sports Nerfoop and Reebok, generations of basketball fans have grown up recreating the excitement of the sport they love, emulating favorite players and reliving historic moments - no matter where they are.
In 2021, a few ‘pumps’ of the tongue and a sturdy doorjamb is all it takes to reveal a world of possibility. The NERF x Reebok Pump Omni Zone II is offered in two vibrant colorways:
- NERF x Pump Omni Zone II “Light Jammer” ($160, GY8068): Glow-in-the dark upper and outsole. “Light Jammer” nods retro light-up NERF Sports Nerfoop design. Graphic splatter print on vamp and collar inspired by NERF archive. “NERF or Nothin’” honored on tongue and lace tips. Custom graphic sock liner and packaging inspired by legendary Nerfoop.
- NERF x Pump Omni Zone II “Big Bad Backboard” ($160, GY8069): Color and aesthetic inspired by the NERF Sports Nerfoop ‘90s Big Bad Backboard. Graphic splatter print on vamp and collar inspired by NERF archive. “NERF or Nothin’” honored on tongue and lace tips. Custom graphic sock liner and packaging inspired by legendary Nerfoop Big Bad Backboard.
Further exploring the fond ‘90s aesthetic and aspirational language shared by Reebok, NERF and hoopers of all ages, the NERF x Reebok Kamikaze II and Kamikaze II Low pay homage to one of the most explosive dunkers of all time, Shawn Kemp:
- Kamikaze II “Backboard Breaker” (Adult - $130, GY8070), (Grade School - $100, GX0664): Fully- asymmetrical design execution. NERF embroidered logo on forefoot with splatter graphic on eye-stays and heel. “NERF or Nothin’” honored on lace tips. Custom graphic sock liner illustration and packaging inspired by Shawn Kemp and legendary NERF Sports Nerfoop Big Bad Backboard (adult style only).
- Kamikaze II Low “Backboard Breaker” ($110, GV7743): Streamlined low-cut iteration of Kamikaze II. Splatter graphic print on quarter heel inspired by NERF branding and package details. NERF embroidered logo at heel. “NERF or Nothin’” honored on lace tips. Custom graphic sock liner illustration and packaging inspired by Shawn Kemp and legendary NERF Sports Nerfoop Big Bad Backboard.
NERF x Reebok sneakers arrive in limited-edition packaging that unfolds into a functioning doorjamb backboard for at-home hooping and the next generation of dreamers.
The NERF x Reebok footwear collection is available beginning June 24 in limited quantities exclusively for Reebok UNLOCKED members and on Hasbro Pulse US, before receiving a wider global release on June 25.
Jason SilvaManager, Global PR & Brand MarketingUnited StatesJason.Silva@reebok.com-
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