Reebok Reintroduces Vintage Lace Locks for New Club C Double Geo Iteration
BOSTON, MASS. / February 25, 2022 – Today, Reebok unveils its latest iteration of the Club C Double Geo, a women’s-specific silhouette initially introduced in Summer 2021. Balancing a mix of vintage and modern style, the shoe incorporates new, heritage-inspired lace lock details and a bold platform bottom in neutral colorways.
Designed to stand out, the Club C Double Geo is a silhouette that supports creative expression and boldness, encouraging the wearer to create a life that’s uniquely hers. Its blend of archive-inspired and fresh details creates a clean, trendy shape that can be worn on any occasion.
The Club C Double Geo features metallic lace locks repurposed from Reebok’s archive, helping to differentiate it from its previous iteration. The silhouette connects back to the Club C family through its familiar design lines and signature Club C details, while also incorporating modern elements, including the trend-driven geometric sculpted platform bottom.
Ultimately, the shoe retains the essence of what makes the Club C iconic while pushing it further with new design elements, resulting in a perfectly balanced sneaker for her.
The women’s sized Club C Double Geo ($95) will be offered in two colorways – Ftwr White / Ftwr White / Moonstone (GX8766) and Chalk / Alabaster / Soft Ecru (GX8765) – both available starting March 1st on Reebok.com and select fashion retailers.
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Julia Pasquale MonkManager, Global PR & Brand MarketingUnited StatesJulia.Monk@reebok.com(857) 262-2425
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