LATEST NEWS
-
Reebok and MISBHV Celebrate the 80s Fitness Era with Sportswear Capsule Collection
Boston, Mass. – October 26, 2020 – Today Reebok is announcing an apparel capsule collection with Polish streetwear brand, MISBHV. The line is a celebration of Reebok’s 80s fitness era and features...
-
Ubisoft and Reebok Announce Partnership and Reveal Capsule Collection
ASSASSIN’S CREED® VALHALLA x REEBOK Capsule Collection Infuses Reebok’s Street Style With An Assassin’s Creed Valhalla Inspired Viking Fantasy Boston, Mass. – October 22, 2020 – Today, Ubisoft and...
-
Reebok Unveils Line Inspired by Liquid Magma & the Deep Sea for October
Boston, Mass. – October 9 – Today Reebok announces its newest fashion inline collection – Liquify. The collection is inspired by hot and cold liquid and features four of Reebok’s most...
-
Reebok’s Newest Zig Kinetica Drop is Comprised of Tonal Colorways and Unexpected Camo Treatments
Boston, Mass. – October 2, 2020 – Today Reebok is releasing the latest colorways in the Zig Kinetica franchise: City Camo. The Zig Kinetica, which launched earlier this year, expertly fuses...
-
Reebok’s Latest Apparel Collection Will Help You Battle the Elements This Winter
October 1, 2020 – Boston, MA – Today Reebok debuts an apparel collection to cater to all your cold weather needs – Battle the Elements. Created to meet the demands of your daily environment, this...
-
Reebok and Angus Chiang Play With Color and Texture in New Capsule Collection
October 1, 2020 – Boston, MA – Today Reebok announces the official release of its collection with contemporary menswear designer Angus Chiang. The line, comprised of three colorways of the Zig...
-
Kerby Jean-Raymond Takes Transformative Role as Reebok’s Vice President of Creative Direction
Acclaimed Designer, Creative Visionary and Founder of Pyer Moss to Bring His Unique Voice and Artistic Vision to Brand BOSTON, MA, September 30, 2020 – Reebok today announced the appointment of...
-
Reebok and XIMONLEE Debut Collection at the Intersection of Fashion and Function
September 28, 2020 – Boston, MA – Today Reebok announces the official release of its collection with Berlin-based menswear designer XIMONLEE. Previously teased at Paris and Shanghai Fashion Week...
BRAND PARTNERS
-
Allen Iverson
Allen Iverson
-
Cardi B
Cardi B
-
J.J. Watt
J.J. Watt
-
Khalid
Khalid
-
Victoria Beckham
Victoria Beckham
EXECUTIVE BIOS
-
Matt O'Toole
President, Reebok Brand
-
Chris Froio
Senior Vice President, GM, North America, Reebok
-
Todd Krinsky
Senior Vice President, GM, Product, Reebok
-
Caroline Machen
VP, Global Marketing
-
Brendan Melly
Vice President, Product Operations, Reebok
-
Kristen Moss
Senior Director, Global Corporate Communications and Brand Public Relations, Reebok
ABOUT REEBOK
Reebok International Ltd., headquartered in Canton, MA, USA, is a leading worldwide designer, marketer and distributor of fitness and lifestyle footwear, apparel and equipment. An American-inspired global brand, Reebok is a pioneer in the sporting goods industry with a rich and storied fitness heritage. Reebok develops products, technologies and programming which enable movement and is committed to accompanying people on their journey to fulfill their potential. Reebok connects with the fitness consumer wherever they are and however they choose to stay fit – whether it’s training, running, walking, dance, yoga or aerobics. Reebok Classics leverages the brand’s fitness heritage and represents the roots of the brand in the sports lifestyle market. A subsidiary of the adidas Group, Reebok operates under the multiple divisions of the Reebok brand, Reebok-CCM Hockey and the Sports Licensed Division. Reebok is the exclusive outfitter of CrossFit and the CrossFit Games, the official title sponsor of the Reebok Spartan Race; the exclusive authentic global outfitter of UFC, and exclusive apparel provider for Les Mills. For more information, visit Reebok at www.reebok.com or, for the latest news at http://news.reebok.com/. Or, discover Reebok at the following locations: http://facebook.com/reebok http://twitter.com/reebok; and http://youtube.com/reebok