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REEBOK SPLITS FROM THE PACK WITH RELEASE OF SOLE FURY
Brand Assembles Partners, Conor McGregor, Nathalie Emmanuel, Future and Lil Baby, for Bold New Campaign BOSTON, Mass. – November 8, 2018 – Today marks the release date of the Reebok Sole Fury, a...
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REEBOK APPOINTS KELLY HIBLER TO LEAD CLASSICS BUSINESS
INDUSTRY VETERAN BRINGS EXCEPTIONAL CREDENTIALS TO REEBOK’S STYLE-DRIVEN HERITAGE BUSINESS UNIT BOSTON, Mass. – August 16, 2018 – Today, Reebok announced the appointment of Kelly Hibler as General...
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REEBOK RELEASES FIRST ITERATION OF REVOLUTIONARY PLANT-BASED FOOTWEAR
Brand’s first “Cotton + Corn” sneakers will be released August 14 Learn more about the Cotton + Corn program here Boston, Mass. – August 14, 2018 – Today, global fitness brand Reebok launched the...
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REEBOK RELEASES FIRST OF ITS KIND SPORTS BRA FEATURING NEW REACTIVE TECHNOLOGY
Reebok’s PureMove Bra Debuts Brand’s Proprietary Motion Sense Technology, Providing Customized Support and Control BOSTON, Mass. – August 6, 2018 – Reebok made waves in the sports bra industry...
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REEBOK INTRODUCES THE REEBOK BOSTON TRACK CLUB
Former Syracuse Cross Country Coach Chris Fox Named Head Coach, and Former Syracuse All-American Justyn Knight is First Founding Member of New Elite Track Club BOSTON, Mass. – July 23, 2018 –...
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REEBOK CELEBRATES STRONG WOMEN INSPIRING OTHERS TO BE THEIR BEST SELVES
New Campaign Spotlights Women who are Transforming Themselves - and the World Around Them BOSTON, Mass. – July 16, 2018 – Today, global fitness leader Reebok launches a multi-faceted campaign...
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Danai Gurira and Reebok to Empower Women Across the Globe with New Partnership
Boston, Mass. – July 13, 2018 – Today, Reebok announces a new partnership with one of the most powerful paragons of women’s strength, award-winning playwright / actor Danai Gurira. The global...
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REEBOK AND CFDA PARTNER TO SPOTLIGHT AMERICA’S FASHION FUTURE
Union between the two will fulfill collective purpose to nurture tomorrow’s style leaders BOSTON, USA – July 11, 2018: Global fitness and lifestyle brand Reebok today announces its partnership...
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REEBOK DEBUTS ITS LIGHTEST RACING FLAT YET
Reebok’s Running Floatride Ò Franchise Expands with Two Silhouettes Designed for Speed: Floatride Run Fast and Floatride Run Fast Pro Boston, MA – July 1, 2018 – Today, Reebok continues to stake...
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REEBOK APPOINTS KAREN REUTHER AS NEW CREATIVE DIRECTOR
CREATIVE VISIONARY JOINS GLOBAL FITNESS BRAND IN LEADERSHIP ROLE BOSTON, Mass. – June 11, 2018 – Today, global fitness leader Reebok announced it has hired creative visionary Karen Reuther as...
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REEBOK APPOINTS MELANIE BOULDEN AS VICE PRESIDENT OF MARKETING
FORMER MARKETING HEAD AT CRAYOLA TO LEAD BRAND’S GLOBAL MARKETING EFFORTS BOSTON, Mass. – April 19, 2018 – Today, Reebok announced the appointment of Melanie Boulden as Vice President of...
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REEBOK GETS ‘LIQUIFIED’
LIMITED EDITION LIQUID FLOATRIDE RUN CREATED WITH BRAND’S PROPRIETARY LIQUID FACTORY PROCESS BOSTON, Mass. – March 21, 2018 – Today global fitness brand Reebok introduces Liquid Floatride Run , a...
