Reebok and Kerby Jean-Raymond Premiere CrateMaster, A Story About Community, Creativity and Self-Made Access to Play

Narrative film documents defiant youth of Brooklyn, N.Y. who revolve their daily lives around the blacktop,Spotlighting the raw elements of basketball that will shape Reebok’s evolving brand...

Jul 14, 2021 - LATEST NEWS

Reebok Unveils First Look at New Brand Aesthetic with Video Series Centered on Sports and Community

Vice President of Creative Direction, Kerby Jean-Raymond Enlists Fellow Creative and Designer, Jide Osifeso, to Create the First Manifestation of Reebok’s Refreshed Brand Direction Boston, MA –...

Jun 15, 2021 - LATEST NEWS

Kerby Jean-Raymond Takes Transformative Role as Reebok’s Vice President of Creative Direction

Acclaimed Designer, Creative Visionary and Founder of Pyer Moss to Bring His Unique Voice and Artistic Vision to Brand BOSTON, MA, September 30, 2020 – Reebok today announced the appointment of...

Sep 30, 2020 - LATEST NEWS