New silhouette blends outdoor function with minimalist design, launching globally July 18
(BOSTON) July 11, 2025 – Today, Reebok, the iconic and irreverent sports culture brand, and SOUTH2 WEST8, the Hokkaido, Japan-based outdoor brand, continue their partnership and announce their newest collaboration: the Reebok x SOUTH2 WEST8 IPF Mule ($180.00 MSRP). A new silhouette that fuses utilitarian function with minimalist design, the IPF Mule will be available globally on July 18, 2025, in two colorways, green and black, at NEPENTHES, and select global retailers at 10 a.m. ET.
Founded in 2003, SOUTH2 WEST8 draws design inspiration from the natural landscapes of northern Japan and the traditional Japanese method of fly-fishing known as tenkara. With a focus on functionality and technical detail, the brand has earned recognition for its unique approach to outdoor gear and urban style. The brand previously partnered with Reebok on the Zig Kinetica II Edge and Zig Kinetica II Edge 2.5, both released in 2022.
This latest collaboration introduces the IPF Mule, a high-spec, slip-on silhouette that seamlessly moves between outdoor environments and city streets. The design is inspired by the aesthetic of functional gear, interpreted through SOUTH2 WEST8’s refined visual sensibility.
“The IPF Mule is our take on reimagining a high-tech sneaker through the lens of outdoor utility,” says SOUTH2 WEST8. “We wanted to create something that reflects both our brand’s outdoor heritage and a lifestyle approach that feels at home in urban spaces. Three collaborations in, the synergy between Reebok’s sport heritage and SOUTH2 WEST8’s design philosophy continues to evolve, and this design does exactly that.”
Reebok x SOUTH2 WEST8 IPF Mule ($180.00 MSRP): Available in two colorways: black/black/green and green/black/black. Featuring a ripstop upper with leather overlays and PrimaLoft® insulation, providing warmth and durability. Additional design details include an embroidered SOUTH2 WEST8 stag logo, co-branded footbed, tonal leather accents, and a custom-branded pull tab, packaged in a custom-designed box.
“With this release, we wanted to showcase how our footwear can exist in more relaxed, lifestyle-driven environments,” they added. “From the tonal palette to the campaign imagery, the story bridges the outdoor and urban experience, something core to both our identity and the collaboration with Reebok. We’re eager to share SOUTH2 WEST8’s unique vision and sensibility not only with our core fans but also with a broader audience.”
Reebok x SOUTH2 WEST8 collaboration will be available at NEPENTHES and at select global retailers starting July 18, 2025, at 10 AM EST.
For more information, visit Reebok.com and NEPENTHES follow @south2_west8_official on Instagram for brand updates.
About Reebok
Reebok is an iconic and irreverent sports culture brand with a rich and storied fitness heritage dating back to 1895. Founded on athletic footwear that changed the direction of sport, Reebok continues to introduce innovations that propel the industry forward. Today, Reebok sits at the intersection of active, lifestyle and sport, offering high quality and modern styles that are adaptable for every occasion. The brand strives to deliver every athlete, from professionals to enthusiasts, with the opportunity, products and inspiration to reach their full potential. Reebok currently operates in 80 countries with approximately 400 freestanding stores around the world.
For more information, visit Reebok.com or, for the latest news at News.Reebok.com. Discover Reebok on Instagram, Twitter and YouTube.