In conjunction with the collection, Reebok is pledging to donate $10,000 to The Boston Alliance of LGBTQ+ Youth (BAGLY).
BOSTON, Mass. – May 15th, 2024 – Today, Reebok launches the latest installment of Unity by Reebok, a pride collection designed to celebrate and honor the LGBTQ+ community. With a focus on joy, celebration, and unity for all, this season’s collection features expressive and colorful graphics inspired by the traditional tie-dyed garments seen within Pride parades across the globe, plus apparel featuring the collection’s mantra: ‘For Anybody and Everybody’.
Introduced and designed in partnership with Reebok’s LGBTQ+ Employee Resource Group, Colorful Soles, this season’s Unity by Reebok capsule is an expansion of the brand’s long-term commitment of supporting and uplifting LGBTQ+ members within the walls of Reebok, within the Boston community and globally.
In conjunction with the collection’s launch, Reebok is donating $10,000 to The Boston Alliance of LGBTQ+ Youth (BAGLY). Formed in 1980, BAGLY is a youth-led, adult-supported organization committed to social justice, and creating, sustaining, and advocating for programs, policies, and services for the LGBTQ+ youth community of Massachusetts.
“We look at this collection and the product in it as a representation of Reebok and the brand’s commitment to spreading inclusivity and unity for all,” says Haleigh Roy, Unity Collection Designer at Reebok. “Our goal was to authentically create a collection that celebrates the LGBTQ+ community and spreads joy.”
Including offerings that span Reebok’s renowned lifestyle and performance footwear franchises, celebrate pride from the gym to the streets and beyond with the Classic Leather ($85), DMX Comfort + Walking Shoes ($90), and Nano X4 Training Shoes ($150). Plus, key apparel pieces featuring the collection’s mantra ‘For Anybody and Everybody’, including the Pride T-Shirt ($35), Pride Crop T-Shirt ($30), Pride Shorts ($50), Pride Hoodie ($70) and Pride Pants ($65).
The Unity by Reebok 2024 Price Collection is now available to purchase on Reebok.com. Product availability, pricing, and range offerings to vary per market.